I first came across Ebb & Flo on Instagram while looking for a necklace for my daughter and was drawn to the unique designs and the meanings behind each piece. After buying her the North Star, I chose the Uruz Rune necklace for myself because it suggested strength and resilience at a time when I’d been unwell.

I wanted something handmade, individual, and with a message, and this piece has lived up to that. I don’t take it off, it’s been admired by others, and it makes me feel strong and able to tackle anything.

The whole process was excellent: great communication, quick delivery, simple packaging with a thoughtful message. If you’re looking for jewellery that’s individual, hand made, and full of meaning, I’d highly recommend Ebb & Flo.

I bought the Peridot North Star Necklace as a surprise for my wife the day before our wedding. She loves stars, especially the North Star. When she's away travelling she says looking at it makes her feel closer to home. I've seen countless North Star designs but this one stood out, handmade, from a local business in my hometown of Cleethorpes and personalised with her birthstone.

I left it a bit late to order, but after messaging Toni on Instagram, she reassured me it would be ready in time. The whole process was so easy, a simple website and beautiful craftmanship.

When I gave it to my now wife, she was overjoyed, incredibly moved and has worn it everyday since. She even said it was the perfect gift and there's nothing else she would have to wear on our wedding day.

This bracelet is truly one of a kind! The craftsmanship and attention to detail are outstanding, making it a standout piece in my collection. The design is beautifully unique, and the process behind its creation adds an extra layer of specialness which makes me feel connected to nature itself.

It’s comfortable to wear, incredibly well-made, and catches the eye with its intricate details. I love how it feels both elegant and distinctive—something you won’t find anywhere else. If you’re looking for a high-quality, unique piece of jewellery, I highly recommend this bracelet! It’s an absolute must-have!

I can’t thank Toni enough for creating my Gold Flow necklace. It perfectly embodies connection to the sea. Toni’s incredible talent shines in this piece, a true work of art and a creation so personal to wearer. The form that the gold took is also truly unique and I love that there is no other like it.

I recently bought the Flow Gold Necklace, and I’m really happy with it. The design is versatile, making it easy to wear for both casual and dressier occasions.

It’s a lovely piece to have in my collection, and I’ve already received a few compliments on it. Overall, a great purchase!

After being bought the algiz necklace for my love of Viking origins & symbolism, I've worn it every day for around 2 years now and it's still one of my favourite pieces!
I rarely take it off, so it has endured well through day-to-day life including in the shower & through sweaty workouts without any sign of tarnishing.

Being the rune for protection, I've noticed myself go to hold it in times of feeling vulnerable to bring me a feeling of security & safety🙏🏼

Love it! Will definitely be buying more from the collection when I fancy a change! ✨